It's that time of year again... no, I'm not talking about when the temperature starts to drop, leaves begin to change color, and pumpkin flavors spring abundant... I'm talking about when businesses start to prepare for those jingle bells and carol music that will be invading your TV sets, malls, stores, and computer screens. Yes, it's time to prepare for gift card season!
Why should I get a Gift Card program for my business?
Great question, and there are many fantastic reasons why you should get a gift card program for your business. Shannon Andrade from merchantwarehouse.com posted up a great article on the benefits of plastic gift card programs. Just to name a few of the great benefits:
- Enhance Your Sales and Revenue: That's a no-brainer, right? Offering customers more options to continue to shop at your store will automatically create more revenue
- Avoid Theft and Fraud Damages: Gift cards require activation at the register and will minimize the risk of theft and fraud
- "Slippage": A huge factor in the gift card season. Cash is not reimbursed to customers with gift cards unlike gift certificates. Estimates reveal that 10-15% of gift cards never get redeemed
- Let the Customer Give the Gift of Convenience: Gift cards offer flexibility. Redeem it at any time, at any location, toward any purchase.
- Save Your Customers Time: It is an easy gift solution and provides a one-stop gift option for your customers
Start expanding your business with a gift card program. Our card experts can walk you through the entire process, from designing a card to setting up a POS system. Our satisfied customers have even had trouble keeping gift cards in their hands! Take a look at Branches Books, who sold some gift cards before their store even opened!
On top of a super talented design team, we also offer free gift card templates for those of you who want to create your own artwork, or you can start entirely from scratch!
