What is the Difference Between VIP, Loyalty and Rewards Cards?

Generally at least 65% of a company's business is from current clients.  It also costs a company approximately 5 times as much to attract a new...

Ingredients for a Successful Bakery Marketing Campaign

 
Flour, sugar, cocoa powder, baking soda, baking powder and a few other ingredients put together can turn into a delicious cake.  Nearly everyone...

Plastic Cards That Will Help Raise the Bar in Your Business

 
With over a million bars and restaurants located in the United States, it is essential that each business is able to diffentiate themselves from...

Launch Your Gift Card Program In 5 Easy Steps!

 
Why would you even want to go through the hassle of starting a Gift Card Program in the first place? Good Question.
 
Here are the top reasons why:

5 Surprisingly Simple Steps to Learn the Language of Loyalty

Research shows that businesses overspend on marketing. That statement probably isn't a surprising one, but what may surprise you is where most of...

Helping Wagner’s Greenhouse Grow with Customer Loyalty Cards

Since 1996, Plastic Printers has worked with more than 100,000 clients in a wide variety of industries—and behind each is a unique story and a...